Last summer, I made my first effort at starting a blog. To be honest, at that time, I wasn't really ready to be writing that frequently. But over the last year, I've been doing research about innovation in associations in preparation for my book on the subject that I hope will be out in the first few months of 2004.
Anyway, after getting back from ASAE's Annual Meeting in Hawaii, I decided that I can use the blog as a way to share some of my on-going inquiry and learning in the area of innovation. I will also invite some of the association community's thought leaders to post here so that it is a true "association innovation" blog and not simply a marketing tool for my company.
In this space, I hope we can explore many questions, but here are four questions in particular that are on my mind a great deal these days:
+What are the fundamental dynamics and day-to-day demands of innovation in an association context?
+What does it take to build deep organizational capacity for innovation in associations?
+How can we create a community-based, transparent and "open source" approach to innovation that engages all of our stakeholders?
+What are the challenges and opportunities of innovation leadership in associations?
So, I look forward to writing for all of you and to hearing your thoughts. Please share your reactions with me at jeff@principledinnovation.com. Thanks!


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